Based on all the tools online for marketing and social media, Instagram is still currently the latest and greatest of them all. Yes it beats facebook by far, and pinning is so niche it doesn't work for all businesses....but IG it works for everyone and everything. Youtube has the ability to be great but takes more time to produce videos.
1. Use Pro Filter Tools
Instagram is an inherently visual platform. Simply put, great content is going to stand out. This means focusing on lighting, product placement, and of course—filters. There are several tools that professionals use to create the perfect Instagram look.
2. Re-Gram your Fan Content
Social media is Generation Y’s word-of-mouth. If you have customers posting Instagram photos about your product and brand—consider these visual endorsements. Re-gram photos that your customers have tagged you in through a hashtag or @mention. It’s a great way to celebrate your most loyal customers.
3. Add a Website Link to your Bio
One of the most effective ways to drive traffic to your webpage from social is by placing a link in your Instagram bio. Take advantage of it, because your Instagram bio is the only place that you can place a clickable link.
4. Use your Brand Influencers
Peer recommendations are playing a much larger role in purchasing decisions and, consequently, influencer marketing is becoming a larger initiative for marketing teams. Influencers are social media users who have an established credibility and audience.
5. Stay Active on Social
This one may be obvious, but it requires the most effort: Post consistently! There is distinct correlation between how often a brand posts and the rate of return visitors. It often takes multiple returns to turn a prospective customer into a customer.
Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.
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