los angeles seo company

Thursday, March 3, 2016

Searcher Behavior Is Changing - Mobile SERPs vs. Desktop

Searcher Behavior Is Changing With Times

  1. Top organic results are no longer always in the top-left corner, so users look elsewhere to find them.
  2. Mobile devices have habitually conditioned searchers to scan vertically more than horizontally. Searchers are looking for the fastest path to the desired content.
  3. People are viewing more search results listings during a single session and spending less time viewing each one.
  4. Businesses that are positioned lower on the SERP (especially positions 2–4) see more click activity than they did several years ago, making this real estate much more valuable.
  5. The #1 organic listing still captures the most click activity (32.8%), regardless of what new elements are presented.

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

No comments:

Post a Comment