Questions You Should Ask When Creating An SEO Strategy

Questions You Should Ask When Creating An SEO Strategy

So many advertising, marketing, PR, sales, and operational ppl tend to think that creating an SEO strategy means to ask these questions. What keywords do we want to rank for? How do we get links? Is our site mobile? How do we increase site speed? What about penguin or panda? When do we get money? These are questions that do not create strategy but rather these are questions in regards to SEO tactics and an SEO process. You must not get strategy and tactics confused with one another.

These are the questions that will help you develop the SEO strategy.

1. What does our organization create that helps solve searchers' questions or problems?
2. What is the unique value we provide that no one else does?
3. Who's going to help amplify our message, and why will they do it?
4. What is our process for turning visitors from search into customers?
5. How do we expose what we do that provides value here in a way that engines can easily crawl, index, understand, and show off?

If you can answer the questions above, you will than be able to focus on the SEO tactics and the process of pushing your SEO strategy.

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

Improve Engagement on Your Content With Text Images

The combination of combining images and words together has and will always be an effective approach in marketing. Yes the words on the image don't always help with seo but the ALT tags are suppliment that a pinch but the standpoint from the end user is worth the seo loss. The images with text written on them have a strong impact on the reader, as they feel the words more so than without the visual imagery.

Here are the key factors in the image / text combo creations..remember these points when creating your images with text.

• Kill clichés

• Make up metaphors (and similes)

• Engage the senses

• Leverage superlatives (wisely) and ditch hyperbole

• Unearth the mystery

• Don't forget the words around your imagery

• Let me help you make word pictures (call me)

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

It Is Not Always What Causes Rankings But What Indirectly Alters Them

Day after day, people ask me to share stuff on FB or Twitter, telling me just do it cause it will help their site and give them more business. But the reality, that's not always the case. The site or link that is being shared needs to provide something of substance that will grab a hold of the potential customers interest. Point of Action. If going to that link has you sign up for something or a lead form. Yeah that doesn't work because it is not 1998 anymore. The end user is far more intelligent than filling out a form and being harassed with your bull shit emails. The HARD approach is so violent with marketing, be SOFT and GENTLE.

That's why, today, I suggest marketers think about what correlates with rankings as much as what actually causes them.

* quick note and idea 

Time on a site doesn't have to be long if the content is good, so remember do not keep your users on the site for long if the content is good...have confidence in your content because google looks at the combinations of everything.

Today an SEO is not just an SEO, but must become far more integral with the company's marketing and operation tactics. Off line marketing is now apart of SEO, as  radio commercials, tv ads, snail mail postcards, phone sales, retail outlets, and etc...all play a role with SEO.  They indirectly alter the website rankings. Instead, we're becoming more complete marketers, with greater influence on all of the elements of our organization's' online presence.

Web marketers operate in a world where Google:

• Uses machine learning to identify editorial endorsements vs. spam (e.g. Penguin)
• Measures and rewards engagement (e.g. pogo-sticking)
• Rewards signals that correlate with brands (and attempts to remove/punish non-brand entities)
• Applies thousands of immensely powerful and surprisingly accurate ways to analyze content (e.g.Hummingbird)
• Punishes sites that produce mediocre content (intentionally or accidentally) even if the site has good content, too (e.g. Panda)
• Rapidly recognizes and accounts for patterns of queries and clicks as rank boosting signals (e.g. this recent test)
• Makes 600+ algorithmic updates each year, the vast majority of which are neither announced nor known by the marketing/SEO community

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

Ways To Ruin A Business Presentation

Ways To Ruin A Business Presentation

Conducting a presentation for work can be easy and can be hard, in person or via the phone.  But it can be really easy to fuck the entire thing up too. Here are some common mistakes not to fucking make.

1. Taking a super long time to explain what your talk is about
2. Speaking too slowly and dramatically when not needed
3. Making sure you let everyone know how important you are….do not be an elitist fucking prick
4. If you have a published book...referring from your book and even quoting your fucking self.
5. Using slides that contain a shit load of different fonts and bullet points.
6. Making yourself sound smart with technical jargon
7. Going in great detail about your company’s glorious achievements
8. Don’t care how long your talk is going
9. Sound like you have your speech memorized...it is a presentation you do not need to memorize it.
10. Acting too good to make eye contact with the audience.

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

2015 SEO GUIDE - Best SEO TIPS For 2015

2015 SEO GUIDE - Best SEO TIPS For 2015

1. Keep a logical site structure
2. Make use of the XML Sitemap & RSS feeds
3. Befriend Schema markup
4. Improve content quality
5. Make sure you get canonicalization right
6. Improve engagement & click-through rates
7. Consider taking your site HTTPs as opposed to HTTP
8. Be Iphone and Android Friendly
9. Earn Social Signals The Right Way (no buying likes)
10. Focus on Yahoo and Bing More (firefox said adios to google)
11. Multi Channel SEO -- Use offline marketing to alter online results
12. Google now understand searcher's INTENT -- #Synonyms

13. Call me if you have any questions :) 

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

jewelry manufacturer seo phase 2

Rocking the custom jewelry manufacturer project

Here is a list of cities we have clients in

• Boston jewelry manufacturer
• Philadelphia jewelry manufacturer
• Chicago jewelry manufacturer
• San Francisco jewelry manufacturer
• Honolulu jewelry manufacturer
• Manhattan jewelry manufacturer
• Houston jewelry manufacturer
• San Diego jewelry manufacturer
• Phoenix jewelry manufacturer
• Tucson jewelry manufacturer
• San Jose jewelry manufacturer
• Las Vegas jewelry manufacturer
• Louisville jewelry manufacturer
• Orlando jewelry manufacturer
• Greenwich jewelry manufacturer
• Newport Beach jewelry manufacturer
• Boca Raton jewelry manufacturer
• Santa Barbara jewelry manufacturer
• New Orleans jewelry manufacturer
• Salt Lake City jewelry manufacturer
• Spokane jewelry manufacturer
• Denver jewelry manufacturer
• Raleigh jewelry manufacturer
• Indianapolis jewelry manufacturer
• Milwaukee jewelry manufacturer

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

Finished Phase 1 SEO for The Best Pet Vet

The Murrieta Pet Specialists at Murrieta Animal Hospital

Our Murrieta pet specialists know how vital your cats and dogs are to you. Your cats and dogs brings you love, joy, nurture and affection into your life and it is our number one objective to treat your cats and dogs as if they were our own. We treat birds, rabbits, snakes, turtles, rats, mice, hamsters and more.

We have been Murrieta’s home for the best veterinary service for years but we have other vet clinics that service Temecula, Menifee, Lake Elsinore, and French Valley, by providing our neighborhood caring and loving staff, state-of-the-art veterinary treatments and a full capacity of pet care health services.

Our Murrieta vet clinic is accredited by the American Animal Hospital Association, so animal and pet owners can be confident that we hold ourselves to the highest standard of veterinary science and care. It does not matter if you need dog grooming, pet boarding, pet dispensary, diagnostics, pet dermatology, ophthalmology, oncology, pet dentistry, pet training, nutritional supplies, or just a cat or dog health care check and vaccinations, we are your one source for all of your pet health care needs.

http://www.murrietaanimalhospital.com/

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.

Angels On Midvale Deep House Mix 2015

Call us today for Custom SEO Service and related web marketing help. Please contact Mike at 818-355-4076.